Affiliate Marketing Makes Easy

RSS Feed - Enhance your Website and Blog

RSS Feed is essential to implement for your website, and blog to reach out to your target audiences to subscribe, which consequently visit your website frequently, and increase chances for your business.


What is RSS Feed


RSS (Rich Site Summary) is a format for delivering regularly changing web content. Many news-related sites, weblogs and other online publishers syndicate their content as an RSS Feed to whoever wants it.


The Benefits of RSS


For the Audience - RSS solves a problem for visitor who regularly surfing the internet. It allows you to easily stay informed by retrieving the latest content from the sites you are interested in. You save time by not needing to visit each site individually.

You ensure your privacy, by not needing to join each site's email newsletter. You can also easily receive timely updates from favorite websites or to aggregate data from many sites.

Every now and then, the number of websites offering RSS feeds is growing rapidly.

For the Webmaster - RSS feeds enable publishers to syndicate data automatically. A standard XML file format ensures compatibility with many different systems and programs.

Whenever you update or create a new webpage, you can deliver instantly through the system.

Visitors can revisit your website easily and frequently, thus gain more traffic.

If you operate a blog and update frequently, you may gain more traffic through back-link, this also improve the Search Engine Ranking consequently.


The Feed Icon


The Feed Icon is for indicating that a web feed is available on a web page. It was originally invented for the use of RSS, but it is also common for Atom and other web feeds now.

The icon is used in aggregators, web browsers address bar to indicate arability of a web feed, as well as on web pages to subscribe directly.


RSS Reader and Subscription


RSS reader, Aggregator, or Feed Reader, can be web-based, desktop-based, or mobile-device-based, presents RSS feed data to you.

You may subscribe to feeds either by entering a feed's URI into the reader or by clicking on the browser's feed icon. The RSS reader checks the user's feeds regularly for new information and can automatically download it, if that function is enabled. The reader also provides a user interface.

Feed Reader or News Aggregator software allows you to grab the RSS feeds from various sites and display them for you to read and use.

A variety of RSS Readers are available for different platforms. Some popular feed readers include:

There are also a number of web-based feed readers available. My Yahoo, Bloglines, and Google Reader are popular web-based feed readers.

Once you have your Feed Reader, it is a matter of finding sites that syndicate content and adding their RSS feed to the list of feeds your Feed Reader checks. Many sites display a small icon with the acronyms RSS, XML, or RDF to let you know a feed is available.

Subscribing to a website RSS removes the need for you to manually check the website for new content. Instead, their browser constantly monitors the site and informs you of any updates. The browser can also be commanded to automatically download the new data for you.


Web Syndication


Web syndication is a form of syndication in which website material is made available to multiple other sites. Most commonly, web syndication refers to making web feeds available from a site in order to provide other people with a summary or update of the website's recently added content (for example, the latest news or forum posts).

It can also be used to describe other kinds of licensing website content so that other websites can use it. Now, social networks are a new way to content syndication.

Syndication refers to the websites providing information and the websites displaying it. For the receiving site, content syndication is an effective way of adding greater depth and immediacy of information to its pages, making it more attractive to users.

For the transmitting site, syndication drives exposure across numerous online platforms. This generates new traffic for the transmitting site - making syndication an easy and relatively cheap, or even free, form of advertisement.


SEO and Link Building


As search engine optimization has become an increasingly important for you, content syndication has become a highly effective strategy for link building.

Links embedded within the syndicated content are typically optimized around anchor text that will point an optimized link back to the website that you’re trying to promote. These links tell the algorithms of the search engines that the website being linked to is an authority for the keyword that is being used as the anchor text.

The prevalence of web syndication is also of note to online marketers, since web surfers are becoming increasingly wary of providing personal information for marketing materials (such as signing up for a newsletter) and expect the ability to subscribe to a feed instead.


With all these benefits, you can now implement RSS Feed for your website and blog, to progress your affiliate business effectively.


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